Tuesday, April 21

The Magic of Social Media.

A few years back my husband and I went camping at Point Lookout State Park in St. Mary's County, Maryland. If you have never been to Point Lookout I strongly recommend going. It is like stepping back in time. Right there between the Chesapeake Bay and the Potomac River is a treasure of a place.

(Photograph taken by Joseph C. Nowak)

A place where the grocery store closes by 6PM and everybody knows your name. A place where neighbors look out for one another. It is in Point Lookout that I encountered the true magic of Social Media. Trust.

Our first morning in Point Lookout we woke early to run into town and pick up some produce for our stay. While driving through the sleepy town we came across a roadside stand. You know the kind. The kind of roadside stand where you will find the sweetest corn you have ever had and the juiciest tomatoes. Along with the nicest old man with sun scorched skin from working the fields for hours on end. He is no doubt standing there with his plump grandson by his side. There was something off; however at this stand. At least, it felt off to me initially.

(Note: This is not a picture of the roadside stand from Point Lookout.)

The produce was carefully put out on display. Each row of tomatoes, cucumbers, green beans, plums, and apples were clearly labeled with the prices. But there was no one there. No old man. No grandson. Nobody to watch over the stand or take money from the customers. No one even to deter a morally inept individual from taking their fill of tomatoes without leaving a dime. Instead, at the end of the stand was a hand painted sign. The sign was made out of plywood painted white with black lettering. In front of that sign was a small metal water pale with a few dollars inside. The scrawl on the sign read "We work on the honor system".

As a urban dweller this was unheard of. My initial reaction was to laugh at the naive belief that there will still honorable people. Then I remember where I was. I was in the southernmost point of St. Mary's County, in a community where each member was there for the next. In a place, where honor and trust are worn like a membership badge.

Social Media may be a newer concept to some. However, the only thing truly new about it is the tactics for delivery, the Media portion. The social part has been around as long as time. When participating in Social Media, it is imperative that you recognize you are interacting in a community. A community just like the southernmost part of St. Mary's County, Point Lookout. A community that demands trust. A community that will call you out if you don't honor it.

Once I had gotten over my initial "urban dweller" reaction. I was able to realize, it was a magical thing to be able to feel the trust in the community. I was just a visitor to Point Lookout, but I felt a sense of responsibility for the town and its people, just as if I had lived there all my life. Looking back on it I wish I had taken a picture of that stand. I hope it is still there, with the same sign.

Saturday, April 18

Jimmys...Sprinkles...Jimmies?


I was at Dead Freddies last night with my girlfriend, Chrysler and her boyfriend Josh. I'm not even sure how it happened, it may have had something to do with the alcohol, but we started a debate on what the things you put on the top of ice cream are called. Josh and I agree that they are more commonly referred to as sprinkles. While Chrissy is confident that they are Jimmys; with a "ys" not "ies". Needless to say we were not reaching a consensus among the three of us. So we are polling.

Please help us solve this debate, by participating in the poll below.


Thursday, April 16

Pennsylvania, a Southern State? No.

As Maryland native with southern roots, I have often been part of the ongoing debate on whether or not Maryland is considered a Southern state. The argument typically falls between, a Marylander and someone from a tried and true Dixie state with a slow drawl in their speech. Typically, the argument ends with the Mason Dixon line which essentially divides the country in two. The Mason Dixon line also just so happens to run directly along the border of Pennsylvania and Maryland.

Which is why I could not help but chuckle to myself as I was traveling North on I-95 today and was passed by this truck.

It is hard to tell in this photo, but "The Southern Company" is apparently located in Willow Grove, PA. Apparently, no one was around to slap the owner of "The Southern Company" upside his/her head when he/she was naming the company.

How is it handled when the name of the company is partaking in false advertising?

LG

Friday, April 10

Reasons to <3 Maryland

Well maybe it is only one reason, but it takes the cake! The "crab" cake that is. Growing up in Maryland a weekend full of warm sunshine, water, chicken necks, crab pots, docks, beer, sweet tea (for the kids), newspaper, little wooden mauls, butter knives, and Maryland Blue Crabs is tradition. Just like whiskey and women were tradition for the Williams family. An open season on the tradition came rolling in this April 1st, no foolin'.


As the Baltimore Sun tells it, Maryland Waterman are holding their breath as we enter the 2009 season. Hoping and praying that the female crab population has rebounded. Most recently the Maryland Blue Crab population has continued to see hardship with each year being worse than the last. But no doom and gloom here! As a one who knows how to appreciate a good pot of steamed crabs, I have my sleeves rolled up butter knife in my right hand and a cold beer in the left. I hope you fellow Marylanders will join me for good company and good crabs!


As Richard's Seafood in Bel Air, Maryland puts it...it is a rite of passage!

LG

Wednesday, April 1

Lessons in being unemployed: Lesson #1

The last time I was out of work I was eighteen. I have never had to looked for a job, so I can meet my responsibilities (i.e. pay the bills, feed my dogs). On March 10th I joined the ranks of the nations unemployed. Someone once told me that “everyone needs to go through the experience of being let go to truly understand the situation.” The “situation” being what it is like to be unemployed; as well as, what it is like to be employed. At that time, I thought they were just excusing a blemish in their past. I laugh at my naive reaction, now.

It has been learning experience to say the least. I've learned a few things about myself. My perspective on things has changed slightly. Most importantly though, my appreciation for those I surround myself with has sky rocketed.

A main career objective has always been to apply my knowledge and skill set to a job; in trade for the opportunity to learn new things. An opportunity I am always grateful for. Through my career I have kept my sights closely aimed to make sure I was constantly gaining this knowledge. Until now, I never realized the true gift I was receiving was not the knowledge, but the people.

After I was let go from Renegade I was headed home, not really sure what to do with myself for the rest of the afternoon. Until my cell phone rang; Kate was calling to see what I was doing. Kate was the Post Production Supervisor at Renegade, and was also let go the same day. I immediately changed my course and to meet Kate for lunch. Suddenly, I realized I wasn’t alone.

Lesson #1: In this economy those people who can count themselves among the unemployed are not alone. We should recognize that and work together to reach our goals.

LG

Monday, March 30

I have a problem

I have a problem. Well more accurately, I have multiple problems both related and unrelated. However, I am only going to talk about one. How do you overcome a fear that you haven't clearly defined?

Currently, I am working on development of my personal website jhawkw.com. As a visual person by nature, the design of the site is taking form in my head; as well as, on paper/computer. However, in an effort to govern myself I have decided that I can not; will not work any farther on the design until I have completed the copy development. Otherwise, I run the risk of launching a site with greeking in the place of the would be copy. My problem is I can not write about myself. I mean of course, I can. It is just that everything put down seems corny or pompous. So I start and stop, erase and then start all over again. It really is a vicious cycle, that is getting me no where.


In all reality what I write is not corny nor pompous. In all reality, the problem isn't in my writing or conception. The problem is in my head. One of my main skill sets is my ability to conceptualize an idea and then proceed to communicate said idea through written and verbal word. I do it all the time for clients, products, and the like.The problem is my reaction after I have written about myself. I giggle and blush after reading over what I've written; eventually scrapping it all.

I'm not sure why this is. Which I believe is why I can't get over it. I am a firm believer that facing your fears head on, is the only way to overcome them. So, how do you overcome a fear that you haven't clearly defined? Have you experienced a similar dilemma?

Please help. Otherwise, I may have to resort to putting a rubber band around my wrist and snapping it each time I start sketching or day dreaming about the design for jhawkw.com. I really don't want to do that, it hurts.


LG

Tuesday, March 24

Hosting Options

My job recently fell fatal to the economic conditions that have become our everyday lives. (In writing that sentence I changed it from “I fell” to “My job recently fell”. I choose to do this because, despite the fact that I have recently joined the ranks of America’s Unemployed, I am doing rather well. The word “fatal” felt dramatic when speaking of myself; however, it feels appropriate when speaking about the job I am no longer performing. ) Since, becoming unemployed I’ve realized a lot of things that I over looked or took for granted before. (So many that I may dedicate a post solely on this topic.) I haven’t been “out of work” since 2001, when I first began my professional career and I haven’t “looked for” a job since 2005, when I left The Miller Group. One of the biggest things I immediately couldn’t ignore is that it is a much more competitive marketplace and finding a job isn’t as simple as looking in the classifieds and faxing a paper resume. Especially, when focusing in the marketing and advertising field; the earliest adopters of anything promotional. So over the last two weeks, along with applying to jobs I’ve been focusing 100% on giving my personal brand a face lift. One item that is part of this face lift is #6 on my 101 in 1001: to create, design and develop my professional website.

Last week I secured my domain names: jhawkw.com, juliannawittig.com, juliannahawk.com, and juliannahawkwittig.com from godaddy.com. I’ve decided to use jhawkw.com in all my branding efforts, being that it matches my twitter, gmail, and flickr profiles. All URLS will point to the same website for those people who are just doing a quick search on “Julianna Wittig” or one of my other aliases. Next item on my list is to secure hosting.


In the past I’ve always used Hosting.com for my hosting services both professionally (when appropriate) and personally. I’ve been using hosting.com for 8 years now, without ever looking elsewhere. I’ve never really had a reason before, and quite honestly they haven’t given me a reason now either. However, service offerings have changed greatly since I started using hosting.com and I’m in a place of change personally and professionally. In spirit of this place of change, I want to use a different hosting service for jhawkw.com. You are invited to join me while I narrow down my options for a new hosting service. Below are the steps I have taken to make my selection. Note: I am writing this post as I make my selection, so I don’t even know who I am going to end up with.

1. Recommendations: I employed my network for recommendations on ho
sting services. On twitter @dwplanit recommended myhosting.com and @briancrumely recommended MediaTemple. On facebook Shaun Ault recommended bluehost.com and hostmonster.com. So right off the bat I have been able to narrow down my options with recommendations from trusted resources. Resources that I can metaphorically say to: “I know where you live”.

2. Consumer Feedback: Now that I have narrowed my options to four capable solutions via the assistance of my direct network, I would like to see what everyone else is saying about these services. Once again, this is a question that twitter is perfect for answering. Simply by performing a twitter search on each of my candidates I am able to see real-time results on what other users are saying about the services I am considering.

  • #myhosting.com
    Overall positive conversations. A couple of complaints regarding service interruptions.

    Note: You have to search myhosting.com because
    myhosting has a profile on twitter for the company


  • #MediaTemple
    Overall conversations seem to be tech related. Indicates a higher usage by professionals? A couple recommendations for using other services.

    Note: MediaTemple also offers a twitter profile @mediatemple


  • #bluehost
    Mostly recommendations. A few complaints regarding service suspension and customer service.


  • #hostmonster
    Overall banter about service. No real hearty recommendations or complaints.
3. Feature and Cost Comparison: Next I compare the features and costs of each service. There is a plethora of options out there when it comes to hosting services. I need to make sure the option I choose is the best solution for this project. Although this site will be for professional growth and brand establishment it is a personal website. I don’t anticipate insanely high traffic demands or the need for especially large amounts of data storage space. I will be handling the design, production and testing of the website myself; so I’m not interested in any free site builder options.
  • MyHosting Cost: $6.45 a month
    My Hosting Features: Linux (Debian) platform, 5 GB disk space, 50 GB data transfer, 250 email accounts with spam filtering, 5 domain name aliases, Free web-based Site Builder, PHP 5.2.9 and Perl, Free MySQL 5.0.32 database 9

  • Media Temple Cost: $20.00 a month
    Media Temple Features: 100GB premium storage, 1TB network transfer, Host up to 100 domains, 1000 email accounts, Clustered architecture, Rails & Django Containers, MySQL SmartPool v.2, FREE Urchin Analytics, Money Back Guarantee.

  • Blue Host Cost: $6.95 a month
    Blue Host Features: UNLIMITED Hosting Space (NEW!); UNLIMITED File Transfer (NEW!); Host UNLIMITED Domains!!!; 2,500 POP/Imap Email Accounts; SSH (Secure Shell); SSL, FTP, Stats; CGI, Ruby (RoR), Perl, PHP, MySQL; 2000/2002 Front Page Extensions; Free Domain Forever!; Free Site Builder (NEW); 24/7 Superb/Responsive Sales/Support

  • Host Monster Cost: $5.95 a month
    Host Monster Features: UNLIMITED Hosting Space; UNLIMITED Site Bandwidth; Host UNLIMITED Domains; Unlimited Pop/Imap Email Accounts; SSH Access (Secure Shell); SSL, FTP, Stats; CGI, Ruby (RoR), Perl, PHP, MYSQL; Front Page Extensions; Free Domain Forever; Free Site Builder; Best Support in the Industry
4. Customer Service: Last but not least I take a look at the Customer Service offerings of each service. One of my biggest pet peeves is when working with a internet based company that only deals with service requests through FAQs and tickets submitted via an online form. Now, I certainly expect that each service is going to boast “Award Winning” and “Customer Satisfaction Guaranteed”. Which means I am going to have to read between the lines to ensure I am purchasing the customer service I will expect.
  • Myhosting: 24/7 Phone Support, Online Chat, FAQs, Email Support, and Call Back Request. Myhosting also has a presence on twitter as I mentioned previously, @myhosting. More and more companies are continuing to embrace this means of communication. I am glad to see myhosting adopting twitter; however, their account was just created at the start of sxsw this year and their tweets are regarding their sxsw participation. Hopefully, they evolve their usage to include customer support.

  • MediaTemple: Our Promise and 24/7 Support. MediaTemple also has a presence on twitter, @mediatemple. A pretty active presence, these guys are using twitter to its fullest for customer service. They are interacting and engaging with their users; becoming part of the solution.

  • Blue Host: Ticket System, Knowledgebase, 24/7 Phone Support & Live Chat.

  • Host Monster: Ticket System, Knowledgebase, 24/7 Phone Support & Live Chat.
5. Decision & Reasoning: My network was able to provide me with four capable options for my needs. I could have simply chosen the cheapest option or the most complex and went from there. However, I did not. I wanted to make sure the one I selected was going to meet and maybe exceed my needs as a consumer. In the end I've decided to go with myhosting.com. The reviews they have received were positive for the most part, their features and price were exactly what will meet my needs, and they show the potential for adopting proactive customer service techniques.


MediaTemple appears to be a great solution to meet the demands of a robust corporate website. I will probably refer back to thier service the next time I'm working on such a site.

BlueHost and HostMonster both lost points because if you look at thier customer support pages, it appears they may actually be the same company just branded as two different companies. I don't know this to be true, but there was just too many uncanny similarities. Check it out for yourself.

Well I hope I havn't bored you to death. I know this hasn't been the most entertaining post. I just hope the information, helps you make a hosting selection in the future.

LG